By Marc Topkin, Times Staff Writer
Monday, February 21, 2011
PORT CHARLOTTE — The Rays announced their plan for individual game ticket sales, and there is a clear premium on timing.
A presale for fans registered as Rays insiders through the team website begins Friday, with general sales starting at 10 a.m. Saturday via raysbaseball.com and Monday at all outlets.
But fans (or brokers) who want first pick of tickets for specific games or opponents can get them starting today through a raysbaseball.com presale that includes a $10 premium per ticket. There was a similar process for spring training tickets.
"We're offering fans the ability to jump the line and pay a small premium," team president Matt Silverman said.
There also is a benefit to buying tickets sooner than later because the Rays could raise prices going forward if they add concerts or special events or if they determine a certain game or series of games will be more meaningful or appealing.
"We have in the past raised ticket prices in conjunction with adding concerts … and we expect to do the same this year as we add concerts and events or if other dynamics change," Silverman said. "The way to ensure the lowest prices is to buy in advance or buy season tickets."
The Rays announced their first concert, Darius Rucker on May 14, and released their promotional schedule. Highlights including an Evan Longoria Gold Glove replica trophy (April 2) and cereal bowl/spoon (Sept. 4); David Price arm sleeve (April 17) and superhero action figure (Aug. 21); and bobbleheads for Manny Ramirez (May 29), B.J. Upton (June 19) and Johnny Damon (July 17).